Early access opening soon

The AI-native CRM built for startups

You’re building a company, not configuring software. Salestrics gives founders and early sales teams a CRM that thinks with you — pipeline, follow-ups, and insights powered by AI from the first deal.

  • 5 min setup, not 5 weeks
  • AI-first not bolted on
  • Built for seed to Series A

The startup sales problem

Your CRM wasn’t built for how you sell

Enterprise CRMs are overkill. Spreadsheets don’t scale. And generic AI tools don’t know your pipeline. Early-stage teams need something different.

Too much setup, too little selling

You spent a week configuring fields and integrations instead of talking to customers.

Follow-ups fall through the cracks

Between product, fundraising, and hiring, deals go cold because nobody remembered to nudge.

AI that doesn’t know your deals

ChatGPT can write an email. It can’t tell you which deal needs attention right now.

Built for speed

Everything a startup sales team needs. Nothing they don’t.

Pipeline

See your entire funnel at a glance

Drag-and-drop stages, deal values, and close dates — designed for founders who need clarity, not complexity.

Follow-ups

Never lose a deal to silence

Smart reminders surface the right contact at the right moment — before momentum dies.

Contacts

One record, full context

Every email, note, and meeting in one place. No more hunting across inboxes.

Forecasting

Know your number before the board asks

AI-weighted forecasts based on your actual deal history — not wishful thinking in a spreadsheet.

Setup

Live in minutes

Import your contacts, set your stages, start selling. No implementation consultant required.

AI-native, not AI-added

Intelligence woven into every deal

Most CRMs bolt on AI as an afterthought. Salestrics was designed from the ground up with AI at the core — so every interaction makes the system smarter about your business.

  • Deal scoring

    AI ranks opportunities by likelihood to close so you focus energy where it counts.

  • Next-best action

    Get specific recommendations — who to email, when to call, what to say.

  • Conversation intelligence

    Capture insights from calls and emails automatically, linked to the right contact.

  • Natural language queries

    Ask “Which deals are stalling?” and get an answer from your real pipeline.

How it works

From zero to selling in three steps

  1. 1

    Import your world

    Bring contacts from email, CSV, or your existing tools. Salestrics maps everything to a clean pipeline in minutes.

  2. 2

    Let AI learn your motion

    As you log deals and conversations, Salestrics builds a model of your sales process — what works, what stalls, what converts.

  3. 3

    Close with confidence

    Focus on relationships while AI handles reminders, scoring, and insights. You sell — the CRM thinks.

About Salestrics

Built by a founder who got tired of bad CRMs

Salestrics was founded in 2026 in Maryville, Tennessee with one belief: early-stage startups deserve a CRM that matches their ambition — fast, intelligent, and free of enterprise bloat.

Mission

Give startup founders their time back by eliminating CRM busywork with AI that actually understands their pipeline.

Vision

Become the default CRM for every startup from first customer to Series B — the system that grows as fast as you do.

Austin Buhl

Founder & CEO

Austin started Salestrics after watching too many promising startups lose deals not because of product — but because their CRM couldn’t keep up with how fast they moved.

Questions from founders

Everything you need to know before joining the waitlist.

What is Salestrics?
Salestrics is an AI-native CRM built specifically for early-stage startups. It combines pipeline management, contact tracking, and AI-powered sales intelligence in one tool designed for speed — not enterprise complexity.
Who is Salestrics for?
Founders, first sales hires, and small teams at seed through Series A stage companies. If you’re selling B2B and your current CRM feels like overkill (or you’re still using spreadsheets), Salestrics is for you.
How is this different from Salesforce or HubSpot?
Those platforms were built for large organizations with dedicated ops teams. Salestrics is AI-native from day one, takes minutes to set up, and is priced and designed for teams of 1–20 — not 200.
When can I get access?
We’re onboarding a small group of startups ahead of public launch. Email info@salestrics.com to join the waitlist and we’ll reach out when your spot opens.
What does “AI-native” actually mean?
AI isn’t a plugin or an add-on. It’s built into how Salestrics scores deals, suggests follow-ups, captures conversation insights, and answers questions about your pipeline. The more you use it, the smarter it gets about your business.

Early access

Ready to sell smarter?

We’re working with a select group of startups ahead of launch. Tell us about your team and we’ll save you a spot.